Green Globe Survey

15 November 2009

We would like to ask you about 20 minutes of your time for answering the following questions. This survey is conducted among Green Globe certified companies in the Caribbean, and intends to assess the impact of certification on operations and strategy. The results will be used for academic purposes only. Maastricht University treats all personal data in accordance with the Netherlands Law for Protection of Privacy. Thank you in advance.
 

Customers

1. Have you included questions on environmental management and sustainability in your guest surveys?


 

2. How important do your customers rate environmental performance of your hotel?

Very Important Important Average Slightly Important Not Important

 

3. Has Green Globe influenced your ability to provide the level and types of service required by your customers?


 

Personnel

4. Has Green Globe allowed you to attract better qualified personnel?


 

5. Has Green Globe allowed you to retain better performing personnel?


 

6. Has Green Globe increased your training activities?


 

Operations

7. Has Green Globe led to any change or innovation in your room operations?


 

8. Has Green Globe led to any change or innovation in your Food & Beverage operations?


 

9. Has Green Globe led to any change or innovation in your reception operations?


 

Strategy

10. Has Green Globe certification improved the overall competitive position?


 

11. Has Green Globe stimulated cooperation with other companies in your sector (e.g. cruise ship companies, travel agencies)?


 

12. Do you feel you have received a good return on this investment in the short term (1-3 years)?

 

13. Do you feel you have received a good return on this investment in the medium term (3-5 years)?

 

Evaluation Environmental Management

14. How important do you rate environmental performance of your hotel?

Very Important Important Average Slightly Important Not Important

 

15. How has Green Globe influenced your environmental performance?

Very strongly Strongly No Change Weakly Not at all

 

16. How would you rate the Green Globe programme:

  Excellent Good Average Fair Poor
Direct costs of certification
Indirect costs of certification
Direct benefits of certification
Indirect benefits of certification
Cost saving
Attracting better personnel
Retaining good personnel
Stimulating continuous improvement
Stimulating innovative practices
Improvement in environmental performance

 

17. What is your overall impression of the Green Globe Program?


 

Company data

18. In which country is your company located?


 

19. Company name:


 

20. In which year was you company Green Globe certified?


 

21. How many rooms does your hotel have?


 

22. What was your average room rate in the high season 2008 (November to April)? (US $)


 

23. What was your occupancy rate in 2008? (%)


 

24. Your job title:


 

25. What is the length of time in your current position? (months)


 

26. How long have you been involved directly with the Green Globe program in your company?


 

27. How long have you been indirectly involved with the Green Globe program in your company?


 

28. Would you mind participating in a 15 minute telephone survey concerning this survey? If not, please leave your number and availability. You can also write your comments on this survey here.


Your Name:

Your Email Address: